Launch Week!

First off, we want to thank you all for the overwhelming response to our launch ! We are so extremely grateful for all of you that followed us, liked and shared our posts, visited our website and of course made a purchase.

The launch week has been a whirlwind for us, so much learning and figuring out what worked best for us. Of course, there were things that we had in mind that didn’t play out the way we expected and we had to scrap those ideas. Our first order of the Jack Frost Reversible Sherpa Jacket made us realize that our shipping bags were not going to work for every order and we had to run around trying to find something that would work.

We’re still in the midst of figuring it all out and there will definitely be more and more situations where we’ll have to last minute figure out resolutions and more things where we’ll be wondering why we didn’t think of this before but we’re living and learning.

We’d like to give a special thanks to Sachelle Pardo, our creative director who has helped us with all of our website photos and reviewing Instagram posts. Rebecca Kealey and Emilee Alcaide for being impromptu models. Our Mom, Anna Murphy-Dow for being our babysitter/baby wrangler, and lastly my roommates who have allowed us to transform our living room and dinning room into a dressing room, storage area and photo booth.

Until next time,

KAD & BEC xo

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